In Columbia, every business has its own hustle—whether you’re downtown, in Five Points, or serving the broader Midlands. Your website should work as hard as you do, helping you reach more customers and stand out in a busy market. At Simple Identity Design, we blend digital know-how with Columbia’s entrepreneurial energy to build sites that don’t just look sharp, but drive real growth for local brands and service providers.
We build every site from the ground up—focusing on your brand’s story, audience, and business goals in Columbia. No generic templates. Just custom design that helps you stand out in your market.
Your Columbia site adapts instantly to any device, so you never lose a customer—whether they’re at home, at work, or on the go.
We keep navigation simple and calls to action clear—making it easy for Columbia customers to reach out, book, or buy.
Every visual detail—from color palette to font—reflects your Columbia brand’s personality. It’s a site that feels right at home in the Capital City.
Need expert design but want to handle the build yourself? Our design-only package delivers a complete visual blueprint for your next Columbia website—easy to hand off to your dev team.
Your website is your digital storefront—building trust, attracting new customers, and giving your business credibility 24/7. In today’s world, if you’re not online, you’re invisible.
We pack every Columbia site with the latest tech, powerful tools, and features designed to help local businesses win online—whether you serve all of Richland County or the heart of Main Street.
Built to look and work perfectly on any device.
Sharp graphics and images that look great on every screen.
Sites are optimized for quick load times, every time.
Launch a professional Columbia online store with ease.
Unique typefaces tailored to your Columbia brand’s vibe.
20+ modern sliders built in—Revolution, Swiper, and more.